Strategic Product Success

Streamline chaotic product dynamics into a cohesive, customer-centric collaboration with tailored product management consulting services for SaaS companies.

Which Product Management Challenges Are Holding You Back?

Cross-functional Misalignment: Lack of a unified product vision and poor cross-functional communication create misalignment, resource drains, and reduced product team efficiency.
Low Quality and Delayed Delivery: Ambiguous roles and inefficient product management processes slow down delivery, resulting in delayed launches and compromised product quality, which impacts customer satisfaction and retention
Limited Innovation and Impact: Poorly integrated ideas and insufficient product innovation processes hinder meaningful advancements, resulting in low-impact products that struggle for market differentiation.
Poor Customer Development: Limited customer insights and ineffective feedback loops lead to misaligned products, failing to meet user needs and weakening product-market fit.

Services

Product Management and User Experience Consulting
- Product Strategy and Roadmapping
- Customer Experience Optimization
- Service Design for SaaS and Tech
Customer Development and Service Management
- Customer feedback loops
- User research and analytics
- Continuous discovery practices
Product Delivery and Project Management
- Agile product operations
- Workflow and process optimization
- Product Metrics and KPIs
Cross-Functional Alignment and Collaboration
- Assessing and enhancing team alignment
- Cross-functional communication
Workshops and Facilitation
- Design sprints
- Customer journey mapping
- Lightning decision jams
Webinars & Conferences

“She is an intelligent, committed, and strategic person, and a wonderful human being. Working alongside her was an experience that helped me grow both personally and professionally”

Xenia Patrón, Sr. Product Manager y Operations expert

"Mariana's approach to product development is rigorously research-driven, data-oriented, and user-centric. She consistently seeks validation at every step of the product lifecycle, leveraging data to inform decision-making and refine product strategy. This methodical approach to validation ensures that the product not only meets current market needs but is also poised to adapt to future changes and challenges."

Marco Santiago, Co-founder at Finicast

"She is equally passionate about the end-user experience when building a new feature or creating a new training module with the ability to be proactive in all areas of an initiative to ensure progress is made. Mariana is a leader that loves to see others succeed. She actively drives cooperation with other groups and is able to have difficult conversation in a constructive manner."

Ralf VonSosen, CEO at MySideCar.ai

Who am I?

I’m Mariana Salazar, an expert in leading Product Management dynamics that drive action. With over 10 years in the tech industry, I help teams and individuals maximize their impact by rethinking how problems are explored, solutions are defined, and execution is driven.

My expertise is rooted in Product and Service Development teams, and I hold certifications in Product Management, Customer Experience, Growth, and Facilitation. This allows me to understand your challenges and tailor the right solutions for your needs.

I focus my work on entrepreneurs and early stage startups because I believe in their potential to create real, impactful solutions to global and social challenges.

Learn more

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